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Arguably the face of India’s taking pictures contingent for a number of years, Manu Bhaker sees her reputation soar multi-folds. Bhaker already has two medals in her account, having clinched bronze twice – in 10m air pistol particular person and combined crew occasions – and is on the cusp of a 3rd in 25m air pistol occasion. Courtesy of her twin medals up to now, a report has revealed that the pistol shooter has been approached by 40-odd manufacturers for endorsements. Whereas Manu’s focus continues to be on the Paris Olympic Video games, her company has already sealed a few offers, value crores.
Manu used to cost a price of INR 20-25 lakh for every endorsement however now the fees have reportedly gone up 6-7 occasions. One deal within the vary of INR 1.5 crore has reportedly been closed already.
“We’ve obtained about 40-odd inquiries in simply the final 2-3 days. We’re focusing proper now on the long-term affiliation offers, and we’ve closed a few endorsements,” mentioned Neerav Tomar, CEO and MD of IOS Sports activities & Leisure, the corporate that manages Manu, to Times of India.
Extraordinarily humbled by the help and desires which have been pouring in. That is one thing that I’ve at all times dreamt of. Proud to carry out on the largest stage for my nation pic.twitter.com/8U6sHOLulR
— Manu Bhaker🇮🇳 (@realmanubhaker) July 30, 2024
“Her model worth, in fact, has jumped 5 to 6 folds. So something we had been doing earlier than was within the neighborhood of Rs 20-25 lakhs, now it has gone to the area of about Rs 1.5 crore for one deal of endorsements. It is a one-year form of engagement for a model class with exclusivity.”
Whereas long-term endorsements stay the first focus for Manu’s crew, a number of short-term endorsements are additionally in line.
“There are additionally a number of digital-engagement queries of shorter time period — 1 month, 3 months. However we’re specializing in the long-term offers,” he added.
“On the Asian Video games and Commonwealth Video games, we get a number of medals in taking pictures. However then it simply fizzles out. Within the Olympics, you stand out, and with two medals you simply utterly outshine,” he added.
From the Tokyo Olympics despair, Manu Bhaker appears to be en path to turning into a nationwide sporting model similar to Neeraj Chopra whose gold medal within the final Olympic Video games made him an icon.
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